Etesia UK has announced three new appointments as the company continues to invest in its people, dealer network and customer support.
Steven Massey has joined as Business Development Manager, Jim Maynard has taken on the role of Technical and After Sales Support, and Lisa Brown steps into the position of Office Manager.
With decades of combined industry experience, the new additions are set to strengthen Etesia UK’s presence across the grounds care sector while reinforcing its reputation for quality products and dependable back-up.
A Long & Respected Career in Groundscare
Steven Massey joins Etesia UK following a long and respected career within the grounds care industry.
Having left school in 1988, Steven spent 10 years as a mechanic at GGM (Gibson’s Garden Machinery) before moving into sales in 1998 – a role he has held ever since, working exclusively within the sector.
“I’ve always sold grounds care equipment,” Steven explained.
“I’ve worked with local authorities for most of my career, which is really my strong point, and I’m well known within the industry and the customer network.”
Steven’s relationship with the Etesia brand spans more than a decade, having worked with the machines during his time at Burrows Grass Machinery and later Sharrocks, both Etesia dealers.
That familiarity made the transition into his new role a natural one.
“I want to make sure that Etesia products are at the forefront of people’s thoughts when they’re looking at buying machines,” he said.
“People want efficient cut-and-collect machines, and whenever you demo an Etesia product, the feedback is always the same – how easy it is to use and how well it collects, even in the wet. Etesia really sets the standard there.”
As Business Development Manager, Steven’s focus is firmly on growing the brand while maintaining strong relationships with existing customers and dealers.
“It’s about keeping existing business but also looking for new business,” he said. “You can never take your eye off either. My goal is to make Etesia the number one choice, when customers are looking to invest in new equipment.”
Technical & Aftersales Support
Joining Steven is Jim Maynard, who brings extensive technical and aftersales expertise to his role as Technical and After Sales Support.
Jim began his career as a greenkeeper before moving into contracting and then training as a technician. He spent 21 years with John Deere before taking on senior technical support and training roles at Reesink, where he helped establish and support nationwide dealer networks.
“I absolutely love supporting dealers and technicians,” Jim said. “Helping people, solving problems and giving them the confidence to get the best out of the product – that’s what I enjoy most.”
At Etesia UK, Jim will be responsible for dealer technical support, training, warranty administration and registrations, ensuring that dealers and end users receive the highest levels of aftersales care.
“Excellent aftersales support is about trust,” Jim explained. “If you can gain that trust, you’re halfway there. It’s about being there for people, picking up the phone, helping them when they need it – that support makes all the difference.”
Customer Service and Vital Support
Completing the trio is Lisa Brown, who takes on the role of Office Manager.
With experience across sales operations and administration, Lisa will become a key point of contact for Etesia UK, providing vital support to the wider team, dealers and customers alike.
Her role is central to the smooth day-to-day running of the business, ensuring communication, coordination and customer service remain at the high standards Etesia is known for.
Together, the three appointments mark an important step forward for Etesia UK.
With strengthened business development, enhanced technical support and robust operational management, the company is well positioned for continued success.
For further information, please contact Etesia UK on 01295 680120 or visit www.etesia.co.uk.
